7 Tips for Creating Content that Drives Growth

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Morgan Brown is the Head of Growth at Qualaroo, GrowthHackers.com team member, and Co-Author of Startup Growth Engines and Unlocking Growth. Say hi @morganb. He’s also the featured guest of our #MentionChat on 9/18. Learn more. The web is awash in content. If you’re in marketing, there’s a good chance you’re responsible or involved with […]

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Is Growth Hacking Bullshit?: A Twitter Chat with Morgan Brown Sept. 18

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There are few things we love more than chatting about industry talk with our community. That’s why we are beyond excited to announce our #MentionChat Twitter Chat on Thursday, Sept. 18 at 11am PDT (2pm EST // 8pm CET). Our featured guest will be Morgan Brown, Head of Growth at Qualaroo, GrowthHackers.com team member, and […]

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A Field Guide to Community Management: Lessons from the Pros

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Alex Manthei is Mention’s Community Manager. When he’s not posting silly stuff in our “GIFs Only” Slack room, he tweets at @xoalexo and edits the online literary magazine twowordsfor.com. Community management is one of the hardest roles in a business to define, especially for startups. Part of the reason for this is the sheer number of ways we now have to […]

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[Infographic] The Global Guide to Twitter Mentions: Insights You Need to Know

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With the release of Mention’s geolocation tools, we analyzed two months of Twitter and web data from Mention clients — 70,000,000 mentions from 48,000 alerts, spanning across 234 different countries — to uncover global trends among Twitter mentions. Note: because Mention tracks any keyword with or without hashtags or @ symbols (and because 30.72% of […]

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6 Ways to Streamline and Scale Your Content Process

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Garrett Moon is a founder at CoSchedule, a social media editorial calendar that allows you to schedule your blogs posts and social media together on an easy drag-and-drop calendar. Follow Garrett on Twitter or Google+. As a content marketing company, the CoSchedule team is constantly trying to find ways to help our customers save time and streamline their marketing process. It’s […]

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4 Ways & 14 Tactics to Drive More Revenue By Listening to Your Customers

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Shannon is Mention’s Content & PR Manager, where she crafts words, creates strategies, and recruits loyal advocates. She’s based in New York. Get in touch with her at @ShannnonB. Knowing what your customers think about you and your brand is clearly invaluable information, but you’d be surprised by how many companies build for themselves rather than for […]

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How Product Managers Can Use Mention to Tighten Feedback Loops

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It’s an essential function of a product manager’s job to know how customers are interacting with the product — different use cases, any issues or bugs, what the most used features are, least used features are, etc. The thing is, customers don’t always tell you outright how they’re using the product, especially if they’re not […]

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Everything You Need to Know About Running a Webinar (And Then Some)

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Alex Manthei is Mention’s Community Manager. When he’s not posting silly stuff in our “GIFs Only” Slack room, he tweets at @xoalexo and edits the online literary magazine twowordsfor.com. A few months ago, I held a Yabbly AMA about how and why we use webinars here at Mention. For the uninitiated, webinars are online seminars or master classes designed to educate […]

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How to Use Mention to Build & Manage a Community

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A community manager is a Jack or Jill of all trades, and a master of many. Being an effective community manager requires just the right mix of empathy, listening skills, understanding of human behavior, analytical mindset, ability to multi-task, addiction to caffeine, and a really powerful tool (or two). Of course, our Community Manager, Alex, […]

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A Field Guide to Content Marketing: Finding Your Groove

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Shannon is Mention’s Content & PR Manager, where she crafts words, creates strategies, and recruits loyal advocates. She’s based in New York. Get in touch with her at @ShannnonB. Like many other content marketers, we’ve learned from those who are really good at what they do. We’ve developed the processes, strategies, and tactics that work best for […]

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